Beta-launched by Amazon U.S.in the Amazon Shopping app, Amazon Haul features fashion, home, lifestyle, electronics, and other products, all backed by Amazon’s A-to-z Guarantee, with delivery times of one to two weeks.

My role was significant contribution to naming and brand guidelines including launch copy and guidelines for voice, tone, and complicated legal language around offers and expectations.

I am happy to discuss copy guidelines, tenets, and other style guide examples and approaches in an interview.