"Sarah is a fantastic creative problem solver. She approaches each challenge with the client's needs in mind, but is always looking for ways to offer unexpected solutions, while still fulfilling the brief. Her pragmatic approach, clever application of relevant culture, and brilliant sense of humor, make her a joy to work with." Liz Ottremba, Creative Consultant
“Sarah brings a warm, accessible and authentic voice to our Earth Month campaigns and mission-aligned campaigns. Her work on these campaigns makes clear her understanding of and dedication to our mission and her unwillingness to submit to the temptation of greenwashing. She also serves on our Disaster Relief Task Force, a cross functional team responsible for the planning and execution of the charitable giving components and related communication of Aveda’s response to natural and manmade disasters, and has impressed me with her ability to quickly compose copy for our web and social media outlets that encapsulate the concern, compassion and action being taken by our global network in a warm, palatable way. Her passion for our efforts to set an example for environmental leadership and responsibility are genuine and infectious and a welcome support to the Earth and Community Care Department." Chuck Bennett, Harvard - Change Leadership for Sustainability
"I knew Sarah when she was getting her hamster on the evening news and putting on productions of her own revues at the Bryant Lake Bowl. Since then, I have seen her mature into an engaging arts journalist and a compelling advertising writer. The work she did for Hallmark’s Red campaign meets my highest test: I wish I had done it." Kevin Fenton, Creative Director at Design Center Inc.
"Sarah and I collaborated on many projects at Aveda. She consistently came to the table with great ideas to help shape the pitch and elevate the design. She is well suited for the fast paced environment of beauty and retail. She catches on to tone very quickly while being able to add her own twist that makes the project even better. Plus, her great sense of humor made at times a chaotic work environment truly a fun place to work!" April Mueller, Director of Design and Product Development at ILLUME
"Sarah is a ridiculously talented writer who consistently brings a fresh perspective to the table. She is wonderful to collaborate with and is always great to have in a brainstorm session. Sarah's skill set is diverse- she can be extremely edgy when it's appropriate but can easily deliver to a brief that does not call for extremes. She is truly a pleasure to work with." Jill Gray, Global Marketing Director, Professional Hair at Aveda
"Sarah Sawyer is a wonderful resource. She is approachable, collaborative, and brings fashion-forward, fresh, strategically-aligned ideas to our network-wide shows and events. She's adept matching her voice to the project and more importantly, the project leader. I rely on her energy, voice and willingness to pitch in and I enjoy working with her." Kyle Miner, Show + Production Manager at Aveda
"Sarah's writing is hilarious, sexy, and engaging, smart and accessible. I'd place her on a short list of the best writers to come out of Minnesota, from Melissa Maerz to Diablo Cody." Peter Scholtes
"I love the marketing copy you've done for Hallmark (PRODUCT)RED. You really get our message." Bono.